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How can a web development agency grow your ecommerce business?

Posted on January 9, 2022 at 3:26 pm

If you’re looking to develop your ecommerce website, it makes sense that you might want to find a web development agency who can work closely with your business. However, there are many agencies out there and none of them can 100% guarantee the work they carry out will help you increase sales. So how do you find one that can help grow your business without making false promises? There are some key things to consider when choosing an agency so let’s take a look at this in more detail.

What is their experience with ecommerce?

The first thing I would recommend when finding an ecommerce web design agency is to check their portfolio. This should allow you to see whether they have worked on any big or popular brands before in the past. You’ll also be able to see the kind of work they carry out, whether it’s design, development, marketing, programming or any other form of web development.

Have a look through their website and blog. By having a quick search on Google you should be able to find out some information about the agency. You can most likely find out how long they’ve been in business, which gives you an idea of their longevity – especially important if you’re looking for somewhere with experience.

What is the agency’s approach?

Secondly, I would also recommend checking in with them on the kind of approach they take when working with clients. It’s not just the technical side of things that matter when partnering up with an ecommerce web design agency, so for example, you may want to make sure they provide content and marketing too if necessary. Many web development agencies are in essence digital marketing firms, helping businesses attract the right customers and convert them, meaning they can handle all aspects of your online presence.

What kind of help do you need?

Do you need a custom CMS built to manage all interactions with your customers? Do you need an attractive and user-friendly website to convert customers or require a mix of web development and design services for apps, websites, mail campaigns, and login portals? The majority of successful, large retailers in the UK and across the world have bespoke websites because it’s very rare that an off-the-shelf solution can work for a serious business. Your audience is unique, so you need to optimise your processes and ‘experience’ with their needs in mind. That’s where a web development agency can help, taking your online strategy to the next level.

If you’re planning or considering taking your retail operation online, it’s worthwhile speaking to an experienced digital team with many years of analysis, testing, and development by seasoned professionals who know how to get it right the first time. The UK is competing in the global market and that means online retail is increasingly important. With 400,000 new companies starting each year, you need to know how best to compete.

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Organisation For Website Hosting

Posted on November 10, 2021 at 11:03 am

Website hosting is potentially one of the most important aspects of owning a website development business. If you are offering hosting services to keep all of the websites you create in one place, organisation is key.

When running a website development business, you are likely to have a wide variety of clients whose websites you have made at different points in time. This means, if you are hosting their website on your server and purchasing their website domain name on their behalf, these payments will need to be made at different times. Keeping yourself organised with a spreadsheet can help you to keep track of all of your websites and payments that are needed. You will be able to see when payments are due from your clients and chase them on this with a decent amount of time to spare.

Organisation is key when hosting a wide variety of websites. This is because you want to ensure that you are not losing out on money by offering this service to them. It is easy to get carried away and forget about the charges they need to pay. By keeping yourself organised, you are helping yourself to stay on top of this and keep on track.

Organisation with website hosting can also help you to gain more money. When hosting a website for your client you will be able to see when their yearly anniversaries are. After a year of having a website, business owners are likely to spot changes that they want made to keep their website to a high standard. After a year, it is the perfect time to ask them about any upgrades they may want, helping you to gain more work for your business.

Website hosting can become a confusing area to work within. But as long as you keep yourself as organised as possible, you will allow this to be as smooth sailing as possible.

Posted in UK Hosting

What to look for in a web designer?

Posted on August 11, 2021 at 7:45 pm

Finding a web designer who has the appropriate technical skills to produce a successful website is only half the battle. While it’s easy to focus on functionality, look or the software or coding languages a designer knows, there are more important factors to consider that will ensure you have a great working relationship with your designer and get the site you want. It’s easy for me to tell you all about the best design process and how the best agencies in the UK deliver beautiful websites that are optimised for search engines, mobile devices, and social media – but hiring any professional can be tough if you don’t know what questions to ask. So before you start talking about the details of your project with a local designer or developer, there are a few things you should know:

1) How do you determine what features each of your websites include?

A professional web designer will always ask you questions about your business, target market, and what you would like to accomplish before they start designing. These answers combined with an in-depth understanding of the latest standards and techniques for search engine optimisation (SEO), mobile websites, and social media integration ensures that your website is tailored to attract the right kind of attention: targeted traffic who want to do business with you.

2) What’s included – and not included – in your design process?

There are no set rules when it comes to how a website should be designed or built when you seek web design Northampton; however, having clear guidelines from day one helps everyone involved. Your professional web designer should be able to tell you exactly what their process entails so there are no surprises later on.

For example, some web designers work from a standard package of design elements while others may create custom graphics for your site. Some also offer hosting while others leave that to you. A good web designer should be able to tell you up-front about how many revisions will be made and whether or not they include hosting in the fee. If a professional web designer can’t answer these basic questions, consider looking elsewhere.

3) What is needed to get started?

In addition to any content you have already created (such as writing or photos), your website needs certain other information before it can go live on the Internet: customer information such as name, address and phone number; product/service descriptions; prices; billing and shipping information; and the URL of your homepage. If you don’t have all this data to hand, a website designer should be able to help you with it.

Web designers are worth the investment?

Some people think not, but the benefits of having a web designer are worth it. You get what you pay for in this world and that is true when it comes to hiring someone who designs websites for a living. If you’re looking for just someone who can “throw something together” then by all means hire the cheapest person you can find but if you want your website to appear professional, run smoothly and attract visitors, you need to invest in top talent!

Posted in UK Hosting

Is It Easy To Host Websites?

Posted on July 12, 2021 at 8:14 am

Hosting a website can be both easy and challenging. It is at its most challenging when you are starting. Completing all of your research. Deciding what website hosting server you wish to use, and choosing domain names being the most challenging. Once you have the basics sorted, it is fairly simple. Adding on domain names of customers, splitting the costs between them all for your server to host their website. This is a fairly simple process, you just add their details and will be ready to go, moving over all of their files to your own server.

The only other worries you will need to consider include. Payments being made by your clients. It can become expensive to host multiple websites, so you want to ensure all of your clients pay for this service on time and the correct amount. And the server going down can cause some major issues that your clients may not be happy about, so you need to be prepared at all times to resolve these issues for them.

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Do I Need To Hire A Web Developer?

Posted on November 17, 2020 at 2:49 pm

You have designed your website, now it is time to make it into reality. A web developers job is to build your website, make it work and put it onto the world wide web! This is a task which you can do yourself, however, it is much more complicated than it may seem. We would highly recommend that you hire a web developer to ensure this is completed to the best possible ability. You can either go through a single company where they can design and build your site. Or you can look into hiring a freelance web developer to do this for you. The main reason why we say to hire a web developer is that they know what they are doing. There are many different languages which they programme in. This is where it can all become confusing. Hiring someone to do this means it will be stress-free for you, and you can safely know it will be fully working when complete.

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Choosing A Web Hosting Provider

Posted on October 17, 2020 at 2:36 pm

There are many factors which you need to consider when choosing a web hosting provider for your website. I am going to discuss some of these with you today.

One of the main features you need to consider is the functionality. What features does the hosting offer? You need to ensure that they are able to provide what you want for your website.

You should also consider how they present their current websites to their users. Are they user friendly or are they difficult to use? Having a website which is user friendly is extremely important for any company.

Another aspect to consider is your websites availability. You will want your website to be available 24/7. You need to ensure the hosting company can offer this. Will they offer you support when you see your website has gone down?

Finally, the security. Find out what security features they have in place. Will they be keeping your website, data and users safe? This should be a priority as user safety is always important.

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Website Security: Passwords

Posted on September 15, 2020 at 2:24 pm

Choosing a password when creating a new account is always a daunting task. No one ever knows what to choose. You want it to be something that is easy to remember, yet not easy to guess. It also has to fit in with all the guidelines which websites are now putting in place. But why is it so important to have a strong password? Basically, your password is what protects all of your personal data that is stored on that website. Using a strong password gives your data maximum security. You should never use the same password for multiple websites, this is because it will be easier to gain access to all of your accounts if the passwords are the same. I would suggest using a password generator to set your passwords. Jot these down along with the website and username into a notebook so you will not forget them.

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Basics Of Web Hosting

Posted on August 30, 2020 at 10:24 am

What is web hosting?
Web hosting is essentially providing storage space for companies. This allows their website to be accessible through the World Wide Web.

How does web hosting work?
The way this works is quite simple. It is one main company renting out space for smaller companies to have their website being displayed on the World Wide Web. You will either pay monthly or yearly for this.

Once your website is being hosted, all people will need to find your website is your domain name. Typing your domain into the search engine will send them to the hosting site which will display your website for all to see.

Types of web hosting
There are many different types of web hosting. To ensure you choose the right one you will need to consider lots of different aspects. From website size to what your website is for. We will go into more detail in another article.

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The Importance Of Colour In Web Design

Posted on July 18, 2020 at 7:16 pm

Colour is an extremely powerful tool. It can convey a message across to your audience without using words. It is important that you choose the right colours to convey the right message.

When choosing what colours you want to use for your website there are a few things you should consider.
The first to consider is branding. If your company already has branding focus the colours of your website around this. Use the branding colour and then add a complementary colour.
You should also think about trends. This will make people realise you are a current website and keeping up with the trends. If the design is outdated, it will not encourage people to look at this website.
You should only use on brighter colour. This will be your pop of colour that will draw the audience’s attention to this section.
Remember to focus on your audience and the colours they will like, not always what you like.

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Where to find web design inspiration?

Posted on July 16, 2020 at 2:52 pm

In today’s world of all-things-digital, having an on-brand website is non-negotiable. You must show existing and prospective customers what you’re all about! So for designers, it takes a lot of time and dedication to produce the right results for businesses, and it starts with an understanding of the brand and the background of the company.

Of course, pulling a website design together is often challenging. There are numerous decisions to make. Do you stay true to a minimalist design or go far more complex? What should the colour palette be? How about the layout? And don’t forget the pictures and fonts. When you’re having trouble addressing these questions, it’s good to start finding out what’s already out there. Fortunately, there are plenty of inspiration sources, to assist you to discover your design mojo and make a super cool website.

Pinterest

The biggest pro of using Pinterest for design inspiration is the sheer volume of pins on the platform. You’ll be amazed if you’ve not used this platform before. You’ll do a broad look for “web design inspiration” or a search for specific elements like “web design colour palettes” or “web photography” or “one-page designs” Either way, you’re likely to draw upon many results. And therefore, the more results you review, the more likely you’ll be to seek out that much-needed inspiration for your site design. Another Pinterest pro is that pins include vertical images, which allows you to ascertain more of the particular design within the Pinterest thumbnail without having to truly click through the web site. Every design you like can form a snippet of your very own mood board, allowing you to hone in a particular theme to wow your clients.

Designspiration

Most professional designers have come across or regularly use ‘Designspiration’ and it’s very much the Pinterest of the planning world. Like Pinterest, it’s a visible platform where people can save images, articles, or inspiration, except with Designspiration, everything is nailed to a particular chosen style. You can find all kinds of inspiration on this pioneering website, which is packed with website design inspiration. The location has many samples of well-designed websites that you simply can peruse, save, and use as inspiration for your own website design.

As mentioned, Designspiration is extremely almost like Pinterest, but one major advantage is that it exclusively features design content. Meaning you won’t need to sort through other, non-related content, like home decorating articles, or wedding cakes, so as to seek out the planning inspiration you’re actually trying to find. Designspiration can, therefore, save you plenty of time when compared to Pinterest.

Unlike pins on Pinterest, just some of the saves on Designspiration feature vertical images, which suggests if the web site design you’re curious about features a horizontal thumbnail, you’re getting to need to click through to the web site to urge a far better idea of the general design.

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